Jordan Vanover

About Jordan Vanover

Jordan Vanover is a BowlU Skill Development coach, USBC Silver-certified coach, and USBC Coaching National Instructor. He was a Product Specialist and Director of Coaching for Turbo 2-N-1 Grips before moving on to Brunswick as a Product Specialist. Jordan is currently Brunswick's International Sales Manager. Aside from his expertise in coaching, he is an IBPSIA Master Instructor and he served two terms on the IBPSIA Board of Directors as Vice President.

Core Versus Cover

Understanding their influence to make better ball choices


In today’s game, almost every bowling ball has some kind of dynamic core. Even polyester balls aren’t left out, as we’ve seen several examples of asymmetrical cores inside these coverstocks. What’s more, we often see coverstocks reused by companies around... [Read More]

You Versus the Field

Developing effective lane play strategies

You Versus the Field

At its core, bowling is very simple: you get two chances to knock down all of the pins, and then you get to try again! Ultimately, that is all you can control, but it is not all you should pay attention... [Read More]

Keeping It Simple: Getting Lined Up

Look at the sheet, then forget about it

KISS-lining up-Header

First things first: ignore the lane pattern sheet. It simply doesn't matter once the lights come on. Let your ball be your guide! I should end the article here, but I guess we'll keep going… It is important to remember that... [Read More]

Keeping It Simple: The Armswing

Out, down, back, slide

Keeping It Simple: The Armswing

Over the years, bowling has evolved quite a bit. It can be easy to make simple movements overly complicated, so my goal with this article is to bring my "keep it simple" philosophy to the most fundamental movement a bowler... [Read More]

Troubleshooting Finger Pain

Bowling shouldn't hurt

Troubleshooting Finger Pain

Like any sport, bowling can sometimes hurt a little, but it shouldn’t hurt your hand—especially when you get out of bed the next morning. You know that feeling when your pro shop guru hands you a new ball for the... [Read More]

Keeping It Simple: Ball Surface

Keeping it Simple Ball Surface Header

Today, we are going to cover (pun intended) the surface of the bowling ball. Coverstock design, preparation, and management are the three areas we will be exploring, with a focus on maintaining the life and reaction of the bowling ball.... [Read More]

Anatomy of a Bowling Ball Layout

Anatomy of a Bowling Ball Layout

Trying to wrap your head around bowling ball layouts is like trying to wrap your head around the universe. Without highly specific training, it's nearly an impossible thing to do. In sticking with our KISS acronym from last time, let’s... [Read More]

Layouts: Keeping It Simple


A lot of the questions bowlers have about equipment relate to layouts: “What kinds of layouts are best for sport patterns?” “What’s the difference between Dual Angle and the Pin Buffer methods?” “What’s most important in a layout?” My goal over... [Read More]